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Go Public! Support 88.5 WFDD with your marketing dollars -
Your customers will thank you in return.

Here's why:
  • Our uncluttered environment: Your announcement will stand out on 88.5 WFDD, unlike the clusters of spots on commercial radio stations. Only the most important facts are included, so listeners will be more likely to hear and absorb your business message.


  • Longer Time Spent Listening: 88.5 WFDD listeners tend to listen for long periods of time. This means listeners have a better chance of hearing your message multiple times. The more they hear about your business, the more likely they are to remember you when they need you!
  • Our demographics: You deserve to stand out from the crowd. 88.5 WFDD covers 32 counties. 43.4% of WFDD's audience is 18-49, with 56% ages 25-54. WFDD listeners are 186% more likely than the market average to have annual household incomes of $100,000+, and WFDD listeners are 106% more likely to have annual household incomes of $250,000+. Over 51,900 of WFDD listeners are employed in professional and related occupations. 51,400 of WFDD listeners have post graduate degrees. Source: Scarborough Research 2006


  • Listeners Listen: Studies have determined that NPR® listeners are 62% more likely to buy products and services from companies that support public radio than from companies that advertise on commercial radio.


  • Community goodwill: Your business sponsorship will be associated with a community-minded, non-profit station with personalities that listeners know and trust, garnering goodwill and a sense of community for your business.


  • Website Exposure: 88.5 WFDD listeners are Internet-savvy. We provide an opportunity for you to underwrite our programming on our website, giving you additional exposure to our audience and driving traffic to your website.

For more information, please complete the form below or contact

Greg Fagg (336-758-8852) fagggl@wfu.edu

Sheila Thrower (336-674-3242) throwess@wfu.edu

Joy Truluck Scheidt (336-251-4136) scheidjt@wfu.edu

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