Washington residents thinking about jumping into the state's new legal marijuana industry need to act soon. The deadline to apply for a state license to sell recreational pot is Dec. 19, and the applications are flooding in.

Danielle Rosellison, a loan officer in Bellingham, Wash., applied for her pot-growing license on the first day. "It's so cool," she says, laughing. "We have butterflies in our stomach all the time. I feel like they're all shot up on adrenaline."

To Rosellison and her husband, a stay-at-home dad, legal marijuana is an opportunity to change their lives.

"I want to spend more time with my kids," she says. "I'd like my husband to be able to work for a while, and I would like to be able to stay home with my kids and be able to provide a private education for them."

Rosellison, her husband and a partner have already formed a company they call Trail Blazin Productions. They've been working for months, lining up a loan, an investor and a commercial space that meets the state requirements.

They're not complete beginners; medical marijuana has been legal in Washington for more than a decade, and Rosellison and her husband have grown pot for the medical market. But that was just a sideline for the couple, who grew around 10 plants at a time. Now they're talking about 1,700 plants — if they get the license.

"You don't get your license until it's done, until you have your final inspection," she says. "That is a huge cart-before-the-horse, where you're investing hundreds of thousands of dollars in equipment and transformers and leases and everything else, and technically you don't know if you're going to get a license or not."

Still, Rosellison thinks the potential payoff is worth the gamble.

'Just Too Much Risk'

Jeremy Kelsey, who owns a medical marijuana store in the town of Mukilteo, disagrees. "I've just concluded that it's just too much risk," he says, sitting in a back room surrounded by big jars of curing buds.

Kelsey's store is across the road from where Boeing builds its 747 airplanes. Outlets like his aren't closely regulated in Washington state, and they occupy a legal gray area. Officially, medical marijuana "collectives" are allowed to produce limited amounts of pot for specific patients, who have medical marijuana cards. But those cards have become very easy to get — the issuers don't need to be medical doctors — and medical marijuana has become a de facto source for the recreational market.

Kelsey predicts the state-licensed pot sellers will do less business than they think.

"I think it's going to be more of a novelty, you know, at first," he says. "People are going to go, just because it's like opening up a Krispy Kreme in a market that never had one. Everyone wants to go try one. But then they're going to go, 'You know what? I'm just going to go back to my neighborhood guy because it really was just the same, and it was half the price.' "

Some Medical Growers Applying

Supporters of state-licensed pot share the concern that customers will turn to medical growers rather than state-licensed stores. There's talk of legislation next year to level the playing field — to make the medical industry pay the same taxes and follow the same tight quality-control rules that apply to the new state-licensed businesses.

But state Rep. Chris Hurst says reining in the medical marijuana industry doesn't require new laws.

"You cannot sell it for profit," says Hurst, who heads the Government Accountability and Oversight Committee. "It was never allowed, under law."

For the past few years, authorities have basically turned a blind eye to the illegality of for-profit medical marijuana sales in Washington, but Hurst says the rise of licensed pot businesses will lead to a crackdown on the medical producers.

"But it's going to be initiated by the license holders," he says. "The police can't ignore that kind of a complaint when it comes from someone who's paying taxes and it's interfering with their business."

Some of the state's biggest medical marijuana producers are probably thinking the same thing; they're applying for licenses, despite the burdensome regulations and taxes.

By refusing to join the state system, Kelsey, the Mukilteo vendor, actually stands out — and he readily admits his decision is a "roll of the dice." But that's always been the nature of the marijuana business.

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Transcript

MELISSA BLOCK, HOST:

This is ALL THINGS CONSIDERED from NPR News. I'm Melissa Block.

ROBERT SIEGEL, HOST:

And I'm Robert Siegel.

You've heard that it's been legalized and you figure there is money to be made. But if you want to get in on Washington state's marijuana industry, you had better act soon. The deadline to apply for a state license is December 19th and applications are now flooding in.

But as NPR's Martin Kaste reports from Seattle, not everyone is convinced that legal pot makes good business sense.

MARTIN KASTE, BYLINE: Danielle Rosselison applied for her pot-growing license on the first day.

DANIELLE ROSSELISON: It's so cool.

(LAUGHTER)

ROSSELISON: And so just like - I mean we have butterflies in our stomach all the time. I feel like they're all shot up on adrenalin.

KASTE: She's a loan officer in Bellingham, Washington. Her husband is a stay-at-home dad. To them, legal marijuana is an opportunity to change their lives.

ROSSELISON: I want to spend more time with my kids. I'd like my husband to be able to work for a while. And I'd like to be able to stay home with my kids and be able to provide a private education for them.

KASTE: Rosselison, her husband and a partner have already formed a company. They call it Trail Blazin Productions. They've been working for months, lining up a loan, an investor, and a commercial space that meets the state's requirements. They're not complete beginners; she and her husband have grown pot for the medical marijuana market. But that was just a sideline, maybe 10 plants at a time. Now they're talking 1,700 plants - that's if they get the license.

ROSSELISON: You don't get your license until it's done. Until you have your final inspection. That is a huge cart-before-the-horse, where you're investing hundreds of thousands of dollars in equipment and transformers and, you know, leases and everything else and technically you don't know if you're going to get a license or not.

KASTE: Still, Rosselison thinks the potential payoff is worth the gamble. Jeremy Kelsey doesn't agree.

JEREMY KELSEY: I've just concluded that it's just too much risk.

KASTE: Kelsey has a medical marijuana store in Mukilteo just across the road from where Boeing builds 747s. He sits in a back room, surrounded by big jars full of curing buds. Outlets like this are not regulated in Washington state, though customers do have to have a medical marijuana authorization cards. Those cards are easy to get. And medical marijuana has become a major source for recreational users. Kelsey predicts the state-licensed pot sellers will do less business than they think.

KELSEY: I think it's going to be more of a novelty, you know, at first. I mean people are going to go just because it's like opening up a Krispy Kreme in a market that never had one. Everyone wants to go try one. But then they're going to go, you know what? I'm just going to go back to my neighborhood guy because it really was just the same, and it was half the price.

KASTE: That worry is shared by the supporters of state-licensed pot. There's talk of legislation next year to level the playing field, to make the medical industry pay the same taxes and follow the same tight quality-control rules that apply to the new state-licensed businesses.

But State Representative Chris Hurst says if you really want to rein in the medical marijuana industry, you don't need new laws.

STATE REPRESENTATIVE CHRIS HURST: It was never allowed, under law. You cannot sell it for profit.

KASTE: For the last few years, authorities here have basically turned a blind eye to the illegality of for-profit medical marijuana. But Hurst chairs the Government Accountability and Oversight Committee in the state House, and he says the rise of licensed pot businesses will lead to a crackdown on the medical producers.

HURST: But it's going to be initiated by the license-holders. The police can't ignore that kind of a complaint when it comes from someone who's paying taxes and it's interfering with their business.

KASTE: Some of the state's biggest medical marijuana producers are probably thinking the same thing; and they're applying for licenses, despite the burdensome regulations and taxes. Jeremy Kelsey actually stands out in his refusal to join the state system. And he readily admits it's a roll of the dice. But that's always been the nature of this business.

Martin Kaste, NPR News, Seattle. Transcript provided by NPR, Copyright NPR.

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