88.5 WFDD: Business Sponsorships

Go Public! Support 88.5 WFDD with your marketing dollars -

Your customers will thank you in return.

Here's why:

(This information is available here as a Word document.)

Total Listening Audience, Fall 2006 Arbitron
88.5 WFDD has 99,600 Cume listeners, 12+, in the TSA (12 counties), Mon-Sun, 24 hours.
(Arbitron fall06 Total Survey Area)

Gender Split, Fall 2006 Arbitron:
88.5 WFDD'S gender split is
53% Men, 47% women.
(Arbitron fall06 12+ person TRA cume)

Age Analysis of WFDD Audience from Arbitron Fall 2006 Survey:

Arbitron Fall 2006
18-34	22.7%
25-49	48.6%
25-54	57.0%
35-44	24.9%
45-54	13.8%
55-64	18.4%
65+	16.6%

Arbitron, fall06 Total Market

Forsyth	30.9%
Guilford	31.8%
Davidson	7.3%
Randolph	4.9%
Orange	3.2%
Stokes/Surry	6.3%
Watauga/Wilkes	4.6%
Moore:	2.8%

Coverage map >>

88.5 WFDD listeners

Of people in the market with incomes of $150,000-$249,999, 21.9% listen to 88.5 WFDD according to Scarborough Research, Oct. 05 - March 06

For more information, please complete the form below or contact

Greg Fagg (336-758-8852) fagggl@wfu.edu

Sheila Thrower (336-674-3242) throwess@wfu.edu

Joy Truluck Scheidt (336-251-4136) scheidjt@wfu.edu