Sachin Tendulkar: The very name evokes Indian national pride, and it resounded through Wankhede Stadium Thursday in the cricket superstar's hometown of Mumbai.

That's when Tendulkar took the field for the final test match of his fabled 24-year long career. There are fevered celebrations for the 40-year-old batsman who has dominated the Indian imagination on and off the field, and whose self-effacing demeanor masked a steely determination to win.

The atmosphere was electric as India's favorite son stepped onto the field.

Filled to capacity, Wankhede Stadium was awash in banners that read simply: "Believe!" As Americans believed in Babe Ruth to swat a home run and in Michael Jordan to fly, India's cricket-obsessed citizens, sports fans and schoolchildren believe in batsman Sachin Tendulkar. Not just in his power to score — but in his power to make anything seem possible.

Tendulkar's own ascent — he's one of cricket's first millionaires — coincided with the rise of the new India.

A pro since age 16, Tendulkar holds the record for runs and "centuries" — cricket terminology for 100 runs — scored in both one-day and five-day matches. It's as if you took the records of Babe Ruth, Hank Aaron and Pete Rose and wrapped them all together. The five-day competition against the West Indies that began Thursday marks Tendulkar's 200th test match — another record for cricket history.

But the ubiquitous celebrations for the living legend, arguably the most revered man in contemporary India, are not without controversy.

Nitin Dalal of the Mumbai Cricket Association acknowledged that at least 12,000 of the 33,000 tickets to Wankhede Stadium were promised to corporate sponsors, government officials, and well-heeled social clubs, or gymkhanas. Membership in a gymkhana can run upwards of a million rupees, approximately $15,000.

A paltry 3,000 tickets were left for the general public. I asked Dalal how that honored Tendulkar, whom many consider to be a man of the people.

He laughed nervously. "That's a big question," he responded." I can't comment on that."

There was no mistaking public interest in the final match: The website that sold the public tickets received 19 million hits. Social media showered abuse on the website, which couldn't take the load.

Two young doctors told me they were online nonstop from 11 a.m. to 11 p.m. on Monday, only to reach the payment page before they were knocked off — again.

"We were tired, our eyes were so heavy, sitting on the computer for 12 hours in a row," says one of the pair, Maulik Modi. "So we lost our hopes and we went to sleep."

But fortune ultimately smiled on Modi and his colleague, Mehta Dhruv. The site sent them a message the next morning — confirming their tickets — and they jumped on a train to Mumbai.

The ticket allocation that favored the privileged left Mumbai businessman Mehul disheartened. He asked to be identified by first name only.

"It's like the Wild, Wild East," Mehul says. "If you have a big wallet or a big guns you're in; if not, you're not. It's sort of a shameful state of affairs. And we would love to go see Sachin, and God bless him for being there for us, but we can't, so we're not very excited."

Dileep Premachandran, the editor-in-chief of Wisden India, an authoritative voice on cricket, says the handling of the Tendulkar match turns the meritocracy of the new India on its head.

"There is a lot of talk about merit and getting ahead on your own steam, but at the end of the day, so much of what happens is based on who you know," Premachandran says. "And that's true everywhere, whether that is journalism or business or acting or music — you are who you know to a large extent. And that really limits opportunities for people who are not connected."

Across the country in home and offices, hundreds of millions of people stopped what they were doing to take in Tendulkar's finale on television. But for 15-year-old Ashutosh Karpe, one of the lucky ones to have a ticket to the match, there was no substitute for being inside the stadium to see the man he calls "a god."

"This is like heaven for us," he says.

Sachin Tendulkar will be back to entertain, inspire and excite Friday as the Indian team resumes play against the West Indies.

Copyright 2015 NPR. To see more, visit http://www.npr.org/.

Transcript

AUDIE CORNISH, HOST:

Sachin Tendulkar, the very name evokes Indian national pride. The superstar of Indian cricket took the field today for the final test match of his fabled 24-year-long career. His name resounded today through the Wankhede Stadium in his hometown of Mumbai.

UNIDENTIFIED GROUP: We want Sachin. We want Sachin. We want Sachin.

CORNISH: India is in the throes of fevered celebrations for the 40-year-old batsman who has dominated the Indian imagination on and off the field. From Mumbai, NPR's Julie McCarthy has more on India's living legend.

JULIE MCCARTHY, BYLINE: The atmosphere was electric as India's favorite son stepped onto the field. Wankhede Stadium, filled to capacity, was awash in banners that read simply: Believe. As Americans believed in Babe Ruth to crack a bat and in Michael Jordan to fly, India's cricket-obsessed citizens, sports fans and schoolchildren believe in batsman Sachin Tendulkar, not just in his power to score but in his power to make anything seem possible.

Tendulkar's own ascent - he's one of cricket's first millionaires - coincided with the rise of the new India. A pro since age 16, Tendulkar holds the record for runs and centuries - cricket terminology for a hundred runs - scored in both one-day and five-day matches. It's as if you took the records of Babe Ruth, Hank Aaron and Pete Rose and wrapped them all together. The five-day competition against the West Indies that began today marks Tendulkar's 200th test match, another record for cricket history.

But the fevered celebrations for arguably the most revered man in contemporary India is not without controversy. Nitin Dalal of the Mumbai Cricket Association acknowledged that at least 12,000 of the 33,000 tickets were promised to corporate sponsors, government officials and well-heeled social clubs known as gymkhanas. A paltry 3,000 tickets were left for the general public. I asked Dalal how that honored Tendulkar, whom many considered to be a man of the people.

(LAUGHTER)

NITIN DALAL: That's a big question. I can't comment on that.

MCCARTHY: I would ask you to try?

DALAL: No, I can't comment on that.

MCCARTHY: There was no mistaking the public interest in the final match. The ticketing website that sold the public passes received 19 million hits. Social media showered abuse on the website that couldn't take the load. Two young doctors told me they were online nonstop from 11 a.m. to 11 p.m. Monday, only to reach the payment page before they were knocked off again.

DR. MAULIK MODI: We were tired and our eyes were so heavy, sitting on the computer for 12 hours in a row, you know? So we lost our hopes and we went to sleep.

MCCARTHY: But fortune ultimately smiled on Dr. Maulik Modi and his colleague. The site sent them a message the next morning confirming their tickets. But Dileep Premachandran, the editor-in-chief of Wisden India, an authoritative voice on cricket, says the handling of the Tendulkar match turns the meritocracy of the new India on its head.

DILEEP PREMACHANDRAN: There's a lot of talk about merit and getting ahead on your own steam but at the end of the day, so much of what happens is based on who you know. And that's true everywhere, whether that's journalism or business or acting or music, you are who you know to a large extent. And that really limits opportunities for people who, you know, are not connected.

MCCARTHY: The controversy is irrelevant to 15-year-old Ashutosh Karpe, who managed to get a ticket to watch the man he calls a god.

ASHUTOSH KARPE: This is like heaven for us.

MCCARTHY: Sachin Tendulkar will be back to entertain, inspire and excite tomorrow as the Indian team resumes play against the West Indies. Julie McCarthy, NPR News, Mumbai.

(SOUNDBITE OF MUSIC)

ROBERT SIEGEL, HOST:

You can stay in touch with us throughout the day, follow our program and follow us on Twitter. I'm Robert Siegel, @rsiegel47.

CORNISH: I'm Audie Cornish, @npraudie. And you can follow our co-host Melissa Block, @nprmelissablock. You're listening to @npratc from NPR News. Transcript provided by NPR, Copyright NPR.

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