People who use Google’s internet browser Chrome could soon see fewer of those ads that pop up or start playing automatically. Starting today, Chrome will block online ads that use Adobe Flash. Flash is the technology behind many of the online video and banner ads that pop up or start playing on their own.

Now the ads will be defaulted to pause on Chrone, so users will have to elect to watch them. Jason Bellini of The Wall Street Journal joins Here & Now's Lisa Mullins to take a look at what this means for Adobe Flash and for online advertising.

Guest

Copyright 2015 NPR. To see more, visit http://www.npr.org/.

300x250 Ad

Support quality journalism, like the story above, with your gift right now.

Donate