Economy

IMG College Founder Creates Sports Marketing Empire

1:18am March 07, 2014

The Triad Business Journal
IMG

IMG College employs around 1,000 people and generated $483 million in revenues last year. The company's headquarters is in downtown Winston-Salem. By Daniel X. O'Neil - danxoneil via flickr

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A Winston-Salem entrepreneur has turned his passion for sports into a multi-million dollar business that serves major sports organizations, including the National Football League and Major League Baseball. That story is featured in this week's Triad Business Journal.

WFDD contributor Justin Catanoso recently sat down with The Triad Business Journal's Owen Covington. Owen discusses his recent story about Ben Sutton Jr., the driving force behind IMG College. It's the country's biggest collegiate sports marketing company.

Justin Catanoso is director of the journalism program at Wake Forest University and a regular contributor to 88.5 WFDD.

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