Alaska Airlines To Buy Virgin America For $2.6 Billion

Alaska Airlines said today that it has reached an agreement to buy Virgin America for $2.6 billion, creating the fifth largest airline in the country.

The deal comes after a bidding war with JetBlue Airways, and it still has to be approved by the U.S. Department of Justice.

Here & Now’s Jeremy Hobson looks at what the deal means for Alaska Airlines and for travelers, with Curt Nickisch, senior editor at Harvard Business Review.

Guest

• Curt Nickisch, senior editor at Harvard Business Review. He tweets @CurtNickisch.

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