Those super-brief ads that air before videos on the web are making their way to your TV screen: Fox is introducing them this weekend to NFL viewers.

Here & Now‘s Robin Young talks with Here & Now media analyst John Carroll (@johncarroll_bu) about what six-second ads might mean for TV viewers.

Copyright 2017 NPR. To see more, visit http://www.npr.org/.

300x250 Ad

Support quality journalism, like the story above, with your gift right now.

Donate