Getting more men into so-called pink-collar jobs

Jobs numbers came out today and they weren't great: Unemployment hit 4.3% and only 114,000 jobs were added to the economy in July. The U.S. economy's downshifting gears ... but there are bright spots.

Care jobs grew. Like social assistance: 9,000 new jobs in July.

Social work organizations have been calling out for more men in particular ... and with unemployment rising for men, a lot of them want jobs. So why aren't they meeting?

Today on the show: Getting more men into so-called pink-collar jobs. We learn about an experiment that showed a surprising way to encourage men into industries traditionally represented by women.

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