So-called point-of-sale donations have sharply increased in recent years, bringing in hundreds of millions a year. But the requests to "round up" your bill for charity have really taken off.
The SAG-AFTRA Foundation has raised $15 million over the past three weeks for its emergency fund. The Entertainment Community Fund has received over $6 million since the WGA went on strike.
With traffic down at stores and malls across the nation during the pandemic, the charity's iconic red-kettle campaign might bring in half the donations compared with last year.