I'd Like To Buy The Emerging World A Coke
The Mad Men finale featured the classic jingle: "I'd like to buy the world a Coke," sung by a globally diverse group. Today, the global market is more important than ever to Big Soda.
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Is It Time For A Warning Label On Sugar-Loaded Drinks?
New legislation in California and New York proposes a label for sugary beverages. The label looks like the warning on cigarette packages, but the beverage industry has called it "misleading."
Your Brain May Want That Bottle Of Soda Because It's Easy To Pick Up
Coca-Cola has launched a small, easy-to-hold bottle in Kenya. And the size and shape could make people crave it. That's the belief of psychologist Sian Beilock, author of How the Body Knows Its Mind.
Soda Companies Step Up Their Marketing To Black And Latino Kids
Black youth saw more than twice as many ads for sugary drinks on TV compared with white children and teens in 2013. Advertising for the drinks on Spanish-language TV also increased by 44 percent.
How Did Berkeley Pass A Soda Tax? Bloomberg's Cash Didn't Hurt
The American Beverage Association poured tons of cash into the effort to defeat the penny-per-ounce sugary-drink tax. But the effort to pass the tax also got cash infusions from some big-name donors.
Reality Check: To Burn Off A Soda, You'll Have To Run 50 Minutes
What might make us pay attention to calorie information on menus? Researchers think that including how many miles of walking or minutes of running it takes to burn off the calories ordered would help.
Fizz And Fireworks: Make A Patriotic Homemade Soda For The Fourth
Homemade sodas are hot these days: Americans bought more than 1.2 million home carbonators last year. For the Fourth of July, we asked mixologist Gina Chersevani to help us tap into the trend with a soda float inspired by Independence Day.
How One Man Tried To Slim Down Big Soda From The Inside
Public health expert Derek Yach surprised nutrition advocates when he joined PepsiCo six years ago. He got the company to cut salt, sugar and fat from some popular products like chips and soda. But critics say he did more harm than good.