Thailand

A coffee entrepreneur claims his brew is different — and better — than the trendy civet poop coffee. And it starts with the idea that elephants, unlike humans or civets, are herbivores.

Andy Ricker spent years eating in roadside restaurants, noodle stands and home kitchens across Thailand before opening his first restaurant, Pok Pok, in Portland, Ore. But he avoids using words like "traditional" and "authentic" when talking about this food. He'd rather call it "accurate."